Reebok has come out with a brand new set of fancy-schmansy shoes they call the Reebok ZigTech which, because of the “zig-zag” shape of its soles, is said to ease the load on your leg muscles by 20% when running.
JD and I were invited to the Reebok ZigTech launch at Blackbox, Solaris Dutamas where they revealed to us the wonders of the ZigTech shoes through their tv and online ad campaigns. Apparently “This unique zig-shaped sole absorbs the impact of heel strike and sends a wave of energy along the length of the shoe to help propel the athlete forward with each step.”
Check out one of their ads:
And guess what? Yours truly has her very own pair!
It’s very light and I feel that when I walk or run, they feel very springy which is great coz now when I run, I don’t feel that uncomfortable jarring feeling in my knees . I like that I can bounce around in them now.
And they come in some truly bold and eye-catching colours - the black and yellow pair that JD has are ones that you can definitely spot from a distance cos they’re so bright!
At the launch, they had a dark room where they gave each of us a mini-LED torchlight and we were to draw on our creativity to make zig-zag lines or whatever shapes in the air in five seconds in front of the camera.
At the end, they presented us with our picture where you could see the exact shape or writing lit up in the air in front of us. So cool!! They had a contest where the one with the best drawing would win a pair of Reebok ZigTech shoes. A guy called John cleverly drew an abstract of the ZigTech shoe and so he walked away the winner. Here were my attempts:
At less than RM400, they’re available in Reebok outlets now so do check them out for yourself!
Together with Manish Sapra, Assistant General Manager of RSH (M) Sdn Bhd for Sports Division.
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